Product Analytics for Dummies

This resource is published by Amplitude

Amplitude worked with Wiley Books to put together an easy-to-understand resource on using product analytics to build better product experiences for your customers. 

This book explains how product analytics shapes some of the most successful products from brands like IBM, HubSpot, NBC, NerdWallet, and more. Download now to find out what is needed to effectively employ product analytics in your organization from a technical, practical, and organizational perspective.

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Customer Data, Targeting, B2B, Collaboration, Technology, Segmentation, Customer retention, SEO, Measurement, Marketing Automation, Marketing Automation, Inbound Marketing