Still using manual sales planning processes? Inefficient, slow, and error-prone planning processes hurt performance and miss revenue opportunities. You need effective sales planning to achieve growth goals – because growth doesn’t just happen.
A new report from the Sales Management Association (SMA) drives...
Published: May 04, 2022
Customer buying habits as well as media consumption are constantly changing so how do you know you’re making the right advertising budget decisions? Do you know where to pull from if budgets fall? Or where to invest to scale?
Setting a budget is just the beginning. Then you need to optimize your performance...
Published: Nov 11, 2021
Frank and Mike discuss the business outcomes ServiceNow is achieving through its transformative Sales Performance Management project with Anaplan.
Published: May 04, 2022
Technology in media evolves quickly. Once seen as buzzwords, AI and machine learning (ML) are now crucial functions in a range of media workflows. For corporations in markets such as media and entertainment, education, and ad tech, AI/ML solutions such as AWS Media Intelligence can be especially and exceptionally valuable....
Published: Apr 06, 2022
The consumer-packaged goods (CPG) industry has changed dramatically in the past decade. Rapid digitalization and agile competitors bringing products to market quickly has forced CPG leaders to re-evaluate their strategic growth plans and innovation priorities.
Read now to discover the 4 ways to accelerate innovation...
Published: Mar 30, 2022
Thank you for your interest in the AWS: The power of data-driven enterprise eBook, giving you the edge over your competition. [Read eBook now]
Published: Apr 06, 2022
CPG business leaders at every level of the enterprise are responsible for delivering growth. This applies not only to general managers, but also to lower-level P&L owners such as brand managers, category managers, channel managers, regional managers and even process and plant managers that must deliver growth in profitability....
Published: Mar 30, 2022
Ad campaigns on retailers websites are becoming a major source of revenue for performance marketers—even more during the holiday season!
With more consumers purchasing online than ever, retail media is experiencing an even faster acceleration in its momentum. No doubt retail media is all the rage now as 2 out...
Published: Nov 11, 2021
This eBook covers the six practical steps your organization can take to become data-driven and how other organizations are using data to better customer interactions, improve efficiency, and increase agility.
Published: May 09, 2022
This MIT Tech Review Insights Report explores how organizations are using data to drive business value, especially during turbulent times such as the Covid pandemic.
Published: May 09, 2022
While the chemical sector is certainly a global industry, today’s firms don’t compete on a level playing field.
According to McKinsey, China alone already makes up more than 30% of chemical demand and supply, and the 40% mark appears to be in reach. Meanwhile, projections suggest that volume growth for...
Published: Apr 04, 2022
This eBook covers the benefits of becoming data-driven and the three stages that will get you there. Organizations that are data-driven are reinventing themselves and leading transformation in their specific industries. For organizations to reinvent themselves, they need to be able to quickly get to the truth,...
Published: May 09, 2022
Anaplan’s customers realize returns that leap over conventional hurdle rates. How? By connecting planning, processes, and platforms across sales, supply chain, and finance.
Forrester Research did a Total Economic Impact (TEI) study on Anaplan by conducting in-depth interviews with some of Anaplan’s...
Published: Feb 21, 2022
As the world around us becomes more digitised, data is becoming more and more important. The problem? Too few organisations are failing to move with the times, as a result they’re missing out on gaining a competitive advantage. 87% are classified as having low maturity levels in terms of business intelligence and...
Published: Apr 06, 2022
