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Amazon Web Services: AWS

Intelligent technology for media workflows

Technology in media evolves quickly. Once seen as buzzwords, AI and machine learning (ML) are now crucial functions in a range of media workflows. For corporations in markets such as media and entertainment, education, and ad tech, AI/ML solutions such as AWS Media Intelligence can be especially and exceptionally valuable....

Published: Apr 06, 2022
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Marin Software

Search, Social and eCommerce Guidebook

To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce. By understanding what each channel offers and how they complement each other, advertisers can create a unified customer experience that achieves better results. Drawing insights from Marin Software’s customer...

Published: Nov 11, 2021
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Sopheon

From Innovation To Profit: New Product Development Strategies for CPG

Few industries have changed more during the past decade than consumer packaged goods. In a landscape rocked by an economic crisis, rapid digitalization, and agile competitors bringing products to market quickly, CPG companies have been forced to re-evaluate their strategic innovation priorities.

Published: Mar 30, 2022
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Scandit

Drive CPG Revenue through Digitalized B2B E-Commerce Ordering

E-commerce has been shaping buying trends for the past 20 years. But surprisingly, the global B2B e-commerce market ($6.64 trillion in 2020) is around double the size of the B2C e-commerce market ($3.67 trillion). Enabling B2B customers to reorder products more efficiently has therefore become a key element of a manufacturer’s...

Published: Apr 06, 2022
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Amazon Web Services: AWS

And the winner is…

Omdia’s cloud service partner report is back for another year. It’s packed with detailed insights that offer the perfect reference point for your business’s decision making. Providers such as AWS, Oracle and IBM were analyzed and judged on the following key attributes, with unrivalled depth to help you...

Published: Apr 06, 2022
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Amazon Web Services: AWS

Instant data for real-time business results

Machine learning is evolving faster than ever – AI and analytics can give you the capabilities to become data-driven. With technology and data playing a bigger role in football than ever, Bundesliga teamed with AWS to create an immersive fan experience. By capturing live in-game data, technology can present...

Published: Apr 06, 2022
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Amazon Web Services: AWS

The Data-Driven Enterprise: A Guide to Maximising the Value of your Data

This eBook covers the six practical steps your organization can take to become data-driven and how other organizations are using data to better customer interactions, improve efficiency, and increase agility.

Published: May 09, 2022
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Microsoft

The Forrester Wave™: Sales Force Automation Solutions, Q2 2017

In our 35-criteria evaluation of sales force automation (SFA) providers, we identified the 10 most significant ones — bpm'online, CRMNEXT, Infor, Microsoft, NetSuite, Oracle, Pegasystems, Salesforce, SAP, and SugarCRM — and researched, analyzed, and scored them. This report shows how each provider...

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Sitecore

How to Ensure your Digital Experience Platform is Right for your Needs

Customers’ expectations have never been higher. We all expect more, especially online. We want experiences that are personalized and relevant, across every digital touchpoint. Whilst more than one third of marketing leaders and C-level executives say that digital experience personalization is a competitive advantage...

Published: Apr 29, 2021
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Adobe

Becoming an experience-based business: Your Blueprint for a Strong Digital Foundation

Brands that excel at delivering relevant and personalised customer experiences are leading because they’re following a revolutionary blueprint for how they go to market. This type of experience management requires a technology foundation built on a common set of tools and processes. Read Becoming an Experience-Based...

Published: May 25, 2021
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Braze

2021 Global Customer Engagement Review

We analyzed data from three different sources to create the first Global Customer Engagement Review. We define what great customer engagement looks like, how that translates directly to business goals, and where brands can find opportunities to improve their customer engagement strategies. Download now to find out...

Published: Sep 24, 2021
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Dun & Bradstreet

2019 Data-Driven Marketing & Advertising Outlook

It’s hardly a secret that marketing executives of all types are using more data. Data is more powerful than ever, driving decision-making and informing strategy. Increased reliance on data has upended traditional marketing approaches and added greater layers of accuracy, targeting, analytics and measurability to...

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Microsoft

2016 State of Global Customer Service Report

As customer service and the customer experience become key differentiators for brands and organizations across all industries around the world, it has never been more important to know as much as you can about these expectations, perceptions, preferences and trends so that your organization can not only move forward, but...

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MeetEdgar

LinkedIn Marketing Tips for Small Businesses and Freelancers

LinkedIn is a powerful tool for solopreneurs and freelancers and can help you find colleagues, collaborators, and potential customers. But when it comes to harnessing the power of LinkedIn to grow your business, do you know where to start? Today we’re sharing our favorite LinkedIn marketing tips...

Published: Jan 06, 2022
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